Carsophy by Car Design Research

Carsophy by Car Design Research

Home
Archive
About

June 2025

May 2025

A new type of 'premium' centred on advanced digital tech (Part 3 of 3: China ↔ Europe; New Reflections on Automotive Design)
As China’s NEV industry matures, the question for ambitious brands isn’t just how to compete in Europe, but how to redefine what 'premium' is today …
 • 
Car Design Research
Why China still needs to find its C-Factor (Part 2 of 3: China ↔ Europe; New Reflections on Automotive Design)
The Shanghai Auto show tells how C-Factor — export markets' positive associations of China baked into design — has never been more needed as a way to…
 • 
Car Design Research
The Missing Distinction in Software-Defined Vehicles (Part 1 of 3: China ↔ Europe; New Reflections on Automotive Design)
The first in our trilogy from Auto Shanghai 2025 explores how software-defined vehicles risk sameness — and why brands must now design more distinct…
 • 
Car Design Research

April 2025

Chinese UX goal-posts are moving from fast to polished
Whilst brands are still grappling with how to compete with fast moving automotive UX design in China, they really need to notice how goal-posts are…
 • 
Car Design Research
How Ai is taking us beyond Clippy
MS Clippy was the famously irritating but pioneering digital assistant — now AI coaches could take us to new heights by offering what car drivers really…
 • 
Car Design Research
Small EV design - from meh to amazing
How small cars have gone from meh to amazing in the bat of an eye as design has flipped from conservative to be super expressive and brand distinct.
 • 
Car Design Research

January 2025

December 2024

© 2025 Car Design Research
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture