Carsophy by Car Design Research

Carsophy by Car Design Research

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CDR Long

Reports of the death of the wagon are greatly exaggerated*
For several years there have been reports of how the wagon is in terminal decline. But to paraphrase Mark Twain*, they are greatly exaggerated.
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Car Design Research
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Why and how design can leverage place-of-origin more
'Place’ is a touchstone of who someone is. As it is for cars too. Yet for most brands, place it is an under-used asset — design could make more of it in…
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Car Design Research
Car design just-rightness
Car design just-rightness is the holy-grail. It isn’t design that is expressive or risky or very innovative, but design that steps from the firmament of…
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Car Design Research
As the car and city divorce, so it should look to the village
City and car are symbiotic expressions of our modern world, yet cities are losing their love for the car — ‘village-centric’ car design could break the…
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Car Design Research
China showing the way with Auto Shows
With the 2023 Japan, Guangzhou, Munich and LA motor shows all just behind us, we unpack 4 very different regional approaches and how China has the…
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Car Design Research
'Immediate luxury'; the new form of luxury coming from China
There’s a new form of luxury emerging that’s distinct to the two core forms of luxury seen before, but so far it’s been little recognised.
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Car Design Research
Four take-aways from Goodwood FOS for a new form of experiential Auto Show
Whilst Auto shows outside of China are shrinking and disappearing, the Goodwood Festival of Speed (FoS) in the UK over the last few days illustrated how…
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Car Design Research
With the new ID2 Volkswagen is squandering design
The all new small electric Volkswagen ID2 has just landed in production preview form.
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Car Design Research
The latest Geely brand shows they have dropped the ball
Three days ago Geely announced a new car brand, Galaxy, that it described as a ‘new benchmark for smart electric vehicle design’.
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Car Design Research
How tech has blinded us to designing for people
In the white heat of new technological developments and accelerated pace of product development, industry has become blind to how fast people are…
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Car Design Research
The 20th century car was all about the desire for speed.
The 21st century car will all be about a different type of desire
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Car Design Research
Budget Airline Car
Today’s leading cars are electric, full of connected services, feature autonomous-drive capabilities, and are accessible through smart devices too — but…
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Car Design Research
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